Praveen Bhat

Redefining the Standards of Fashion Photography

You need to understand the standards of fashion photography if you are looking forward to setup your fashion photography studio in Delhi. Fashion photography is created for commercial purposes, aiming to portray fashion or trendy ways of life. It is about defining characteristics and unifying factors in various subject matters or techniques. A fashion shot relies on the ability of the viewer to suspend disbelief when it is used as a marketing tool. Images of the latest fashions might be portrayed as the idealized version of some cultural norms regarding dress behaviour or sexuality. Being a fashion photographer in Delhi, you need to understand the trends which are coming in this industry.

Styles you need to consider while setting up a fashion photography studio in Delhi

Some distinct approaches to this entire niche include editorial catalogues in high fashion. Street fashion photography is a trend which is gaining a lot of popularity, and you need to understand it is a fashion photographer in Delhi. High fashion and editorial fashion have something similar, making it challenging to tell them apart. At the same time, catalogue and street designs are instantly recognizable as distinct from one another.

Photography for editorial rules

Being a fashion photographer in India, you need to understand the photography for editorial rules also. This is a standard photography approach for all the fashion magazines that you must follow. The narrative arc throughout the shoot would be followed by the models changing their outfits from start to end. All the images must illustrate a specific concept, and the model should play out the parts which are assigned and show genuine emotion to do them some justice. The entire scene is shot to ensure the vital point.

Photography for the runway

There will be times when you must do runway photography as you are a fashion photographer in India. Most prominent fashion companies and labels use photographic techniques to promote their garments. The images depict supermodels and well-known actors or actresses. Several times the clothing and accessories shown would be styled unrealistically. It is acceptable for the poses which are hammered home.

Some businesses which rely on printed materials promote their products to the customers in this format. as the model was instructed just to strike opposition against a backdrop so that the comments in the picture stand out in the crowd sharply. This type of photography makes a minimum effort when it comes to styling and the images that come through this highlight the garment’s intricate detail.


You need to understand assorted styles and methods to make the most of fashion photography if you have a nearby studio.


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Praveen Bhat

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